Written by: Michael Keferl on July 15, 2009 at 4:52 pm | In NEWS | No Comments
Make that “spoke”. This is old news, but I’ve just discovered some press about us while searching for my name in its most commonly misspelled form “Keferi”. Don’t worry BBC, it’s not just you.
Last December the Asia Television Forum was very nice and flew us in to Singapore to give the keynote presentation for the Mobile Television panel discussion. Broadband TV News reported on it a bit:
“It is an infrastructure experiment, but nobody is yet sure what content or applications will result in One Seg achieving viability.” He said that in the West broadcasters and telcos were “freaking out” looking for a mobile TV business model, but that may have to evolve from experimentation of the type that was taking place in Japan. Keferi suggested that broadcast mobile services could serve as teasers for paid streamed content.
Written by: Michael Keferl on July 2, 2009 at 7:06 pm | In NEWS | 2 Comments
Earlier this month we had the pleasure of spending the day with Rajan Datar and the crew of the BBC World business/travel show fast:track during their visit to Tokyo with Richard Branson.
Since the show expressed an interest in our Tokyo Trend Tours, a service we’ve been doing here since 2002, we planned a full day of locations and meetings that give a well-rounded view of what we do. We do tours and market immersions for professionals and globe-trotters alike, this time with a focus on a few of our favorites: The KDDI Designing Studio, Beams CULTuART, HP France, and Toppan. The idea was to show the power of mobile culture, fashion, and where they converge in the retail space.
It was also nice to find out that our friend Danny Choo was going to be featured in the same segment, which I believe we had once before on Attack of the Show. Funny how these things work out.
Many thanks to the BBC for a successful day, though I think I’m going to change my last name to “Keferi” since it seems to be the default misspelling/mispronunciation every time I do television!
Check out the video here on Yahoo. If you’re interested in inspiring yourself or your team with some time in Tokyo, from street-level trends, to nightlife, to boardrooms, feel free to contact us anytime.
Written by: Michael Keferl on February 28, 2009 at 3:17 am | In NEWS | 1 Comment
Last week we had the pleasure of talking at length with CNN about Japanese mobile phone novels, how the trend manifested itself, and where it’s going from here.
Click below to read all about keitai shousetsu (mobile phone novels) and their unique imprint on the Japanese media landscape in the last couple of years.
We explored the topic previously on-camera with German ZDF.
Written by: Michael Keferl on October 23, 2008 at 11:42 am | In NEWS | 3 Comments
With publishing being forced to enter the digital world, the sudden boom of mobile phone novels in Japan has inspired many in the industry around the globe. We’ve been following this for some time now, and what’s going on shows the power of mobile technology in Japan, but also a culture of creativity that is often overlooked.
German ZDF television recently visited Tokyo to do a piece, and CScout Japan CEO Sven Kilian was asked to give them the rundown on mobile phone publishing from manga to Koizora.
Click below to view online (German only).
Special thanks to Natsuko Kimura, Managing Director of the KDDI DESIGNING STUDIO for letting us shoot the interview in a very suitable location.
